Google’s Use of Cookies and Data: What You Need to Know
As an internet user, you may have come across the term “cookies” and wondered what they are and how they affect your online experience. At Google, we use cookies and data to enhance your experience and provide you with valuable services. Here’s what you need to know:
How We Use Cookies and Data
- Delivering and Maintaining Google Services: Cookies help us ensure that our services are delivered efficiently and effectively.
- Tracking Outages and Protecting Against Spam, Fraud, and Abuse: We use cookies to monitor and safeguard our systems from potential threats.
- Measuring Audience Engagement and Site Statistics: By analyzing data collected through cookies, we gain insights into how our services are used. This information allows us to improve the quality of our services.
If you choose to “Accept all” cookies, we can provide you with additional benefits:
- Developing and Improving New Services: Cookies and data enable us to create and enhance new services for our users.
- Delivering and Measuring the Effectiveness of Ads: By utilizing cookies, we can deliver ads that are relevant to your interests and measure their effectiveness.
- Showcasing Personalized Content: Based on your settings, we can display personalized content that aligns with your preferences.
- Showcasing Personalized Ads: Cookies allow us to show you ads that are tailored to your interests and preferences.
However, if you choose to “Reject all” cookies, we will not use them for these additional purposes.
Understanding Non-Personalized Content and Ads
Non-personalized content and ads are influenced by factors such as the content you are currently viewing, your activity in your active Search session, and your location. These types of content and ads are not specifically tailored to your individual preferences.
On the other hand, personalized content and ads take into account your past activity on our platform, such as previous Google searches. By using cookies and data, we can provide you with more relevant results, recommendations, and tailored ads.
We also ensure that the content and ads you see are age-appropriate, if applicable.
More Options and Privacy Settings
If you would like to explore additional information or manage your privacy settings, select “More options.” You can also visit g.co/privacytools at any time for further assistance.
Author’s Quote
“Our commitment to providing a secure and personalized online experience is at the heart of our cookie and data usage. We strive to enhance your journey on our platform while respecting your privacy preferences.”
Conclusion
In conclusion, Google utilizes cookies and data to deliver and maintain its services, protect against potential threats, measure audience engagement, and enhance the quality of its offerings. By accepting cookies, users can enjoy additional benefits such as improved services, personalized content, and tailored ads. However, users also have the option to reject cookies if they prefer. At Google, we prioritize your privacy and strive to provide a secure and customized online experience.
Джерело: news.google.com
Марія Іванова головний редактор сайту Надзвичайні новини України – визнана фахівчиня в галузі журналістики, яка віддано присвятила своє життя розкриттю новин та подій, що впливають на сучасне суспільство України. З юності вона виявляла захоплення словом, а пізніше обравши журналістику своїм шляхом, завоювала високий авторитет в цій галузі. Наразі вона знаходиться в команді експертів сайту про Фінал ЄВРО-2024: Іспанія – Англія.
